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Post by joeyjoneslocker on Dec 4, 2024 7:50:33 GMT 1
I’m not a fashionista but less is more.
Just do some bloody hoodies, jackets, hats with small, subtle touches to Town in a few different colours. Keep it simple and smart.
No one wants it all plastered all over the top. A small 3 stars or a small logo. Conservative would be better in my opinion. Sometimes I’d like a winter town coat but I’m not buying anything that is going to stop me getting in an away boozer.
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Post by SacTown on Dec 4, 2024 7:56:45 GMT 1
I’m not a fashionista but less is more. Just do some bloody hoodies, jackets, hats with small, subtle touches to Town in a few different colours. Keep it simple and smart. No one wants it all plastered all over the top. A small 3 stars or a small logo. Conservative would be better in my opinion. Sometimes I’d like a winter town coat but I’m not buying anything that is going to stop me getting in an away boozer. The best stuff in recent has been the Tog24 and Merino wool offerings. Stuff that has a touch of quality and lasts. I got the navy merino sweater about five years ago and it’s honestly the best fitting and most comfortable sweater I’ve ever worn. |
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Post by ChelmsfordTerrier on Dec 4, 2024 8:29:26 GMT 1
Looks like that atrocious £100+ varsity jacket has gone with him!
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Post by dewsburyterrier on Dec 4, 2024 8:40:18 GMT 1
Looks like that atrocious £100+ varsity jacket has gone with him! He should have just shown designs to a meeting of the committee that includes supporters from HTSA and that would have saved a lot of time and money. |
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Post by SacTown on Dec 4, 2024 9:02:36 GMT 1
Looks like that atrocious £100+ varsity jacket has gone with him! He should have just shown designs to a meeting of the committee that includes supporters from HTSA and that would have saved a lot of time and money. You don't run a business like that. |
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Post by four4two on Dec 4, 2024 9:23:00 GMT 1
If we’re sacking the global brand manager for some dodgy merchandise, how is Cartwright still in a job for the Ladapo signing?
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Post by andyboothscat on Dec 4, 2024 9:55:22 GMT 1
Sorry but a Director of global brand is not choosing the tat on the club shop shelves.
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htfcterry
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[M0:2]htfcterry
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Post by htfcterry on Dec 4, 2024 10:19:37 GMT 1
He should have just shown designs to a meeting of the committee that includes supporters from HTSA and that would have saved a lot of time and money. You don't run a business like that. Technically you do. Market research before investment. |
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Post by The Sheriff Strikes Back on Dec 4, 2024 10:39:45 GMT 1
He should have just shown designs to a meeting of the committee that includes supporters from HTSA and that would have saved a lot of time and money. You don't run a business like that. Take it you've never heard of test groups/focus groups before then? |
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Post by townarentbest on Dec 4, 2024 11:32:23 GMT 1
He should have just shown designs to a meeting of the committee that includes supporters from HTSA and that would have saved a lot of time and money. You don't run a business like that. You certainly do have focus groups if you're trying to run a business that has a consumer facing brand and you want it to be successful. |
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Post by SacTown on Dec 4, 2024 11:34:20 GMT 1
Sorry but a Director of global brand is not choosing the tat on the club shop shelves. You seriously believe his working week was taken up developing links between Huddersfield and the far east ?? |
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Post by andyboothscat on Dec 4, 2024 12:02:52 GMT 1
Sorry but a Director of global brand is not choosing the tat on the club shop shelves. You seriously believe his working week was taken up developing links between Huddersfield and the far east ?? The club have a head of retail who is specifically responsible for the retail offering. |
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Post by htafcokay on Dec 4, 2024 12:07:47 GMT 1
I want to know what happened to the several copies of the 1922 FA Cup winning book, produced by HTSA, that were taken by the club (for free) to be sold in the shop back in April 2022...
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Post by SacTown on Dec 4, 2024 12:08:39 GMT 1
You seriously believe his working week was taken up developing links between Huddersfield and the far east ?? The club have a head of retail who is specifically responsible for the retail offering. He reported into DN. Do you think after all these years in the job he just decided to fly solo and go all Yankee on us ? |
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Post by Junior & Onuora on Dec 4, 2024 12:19:50 GMT 1
I want to know what happened to the several copies of the 1922 FA Cup winning book, produced by HTSA, that were taken by the club (for free) to be sold in the shop back in April 2022... Never mind the book, what about all the Billy Smith stuff the HTSA bought and then donated to the club so that it could be viewed by fans? |
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Post by incognito on Dec 4, 2024 12:40:54 GMT 1
I want to know what happened to the several copies of the 1922 FA Cup winning book, produced by HTSA, that were taken by the club (for free) to be sold in the shop back in April 2022... Never mind the book, what about all the Billy Smith stuff the HTSA bought and then donated to the club so that it could be viewed by fans? Sounds as though there are plans to incorporate an exhibition element into the new shop set up: fcbusiness.co.uk/interviews-features/huddersfield-towns-new-sense-of-optimism/ |
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Post by josiegee on Dec 4, 2024 13:52:17 GMT 1
I went to an afternoon tea with Kevin that was all women. Domenic brought a rack of women’s clothing samples for us to check out. We all said v-necks were more flattering than round neck t-shirts, we didn’t want pink and we’d really like petite and tall options. Looking at what’s on offer in the shop they didn’t take any notice!
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Post by mosher on Dec 4, 2024 14:02:11 GMT 1
I’m not a fashionista but less is more. Just do some bloody hoodies, jackets, hats with small, subtle touches to Town in a few different colours. Keep it simple and smart. No one wants it all plastered all over the top. A small 3 stars or a small logo. Conservative would be better in my opinion. Sometimes I’d like a winter town coat but I’m not buying anything that is going to stop me getting in an away boozer. The best stuff in recent has been the Tog24 and Merino wool offerings. Stuff that has a touch of quality and lasts. I got the navy merino sweater about five years ago and it’s honestly the best fitting and most comfortable sweater I’ve ever worn. The Polo shirt I'm wearing today at work is Tog24. Plain black, just a black & white crēst over the left tit. Even though I don't hate the "Americanised" clobber as much as others seem to, simple will always sell better with football merch I reckon. |
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Post by htafcokay on Dec 4, 2024 14:04:54 GMT 1
I want to know what happened to the several copies of the 1922 FA Cup winning book, produced by HTSA, that were taken by the club (for free) to be sold in the shop back in April 2022... Never mind the book, what about all the Billy Smith stuff the HTSA bought and then donated to the club so that it could be viewed by fans? Was shoved in a cupboard at the ground last I heard. |
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Post by htafcokay on Dec 4, 2024 14:08:45 GMT 1
I do hope it was the club that got this: bidlive.grahambuddauctions.co.uk/auctions/9999/srgrah10085/lot-details/6dcf9f9e-dd33-471b-9a44-b22801651cf1They've been good with this stuff since Nagle came in and they were made aware of this medal a few weeks back. While it was never publicised, the club ended up with some of Roy Goodall's medals and an England cap last year shortly after the Tom Wilson medals were purchased. If they can't be with fans, then these things should most definitely be with the club and displayed in such a way that fans can see them. If Exeter City can have a club museum then I reckon Huddersfield Town can. |
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Post by dm on Dec 4, 2024 14:40:55 GMT 1
Were the shit baseball-style jackets approved even though (with nothing written to back it up) I can say they would absolutely bomb when offered to fans of a West Yorkshire football club at an expensive price? Was there no research into a) 'is there a desire for them' and b) in the event that anybody wanted them, 'how much would they be prepared to pay for them?' The pricing of all the merch is astounding. For example, £100 for this borders on the insane. Without sounding like I'm on Dragon's Den, are they taking next to no profit on each one sold or are they burdening the consumer with the cost? I think they need to find a way to get the price tag down on almost everything in the shop. |
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Post by Ladaphosen on Dec 4, 2024 14:47:44 GMT 1
Were the shit baseball-style jackets approved even though (with nothing written to back it up) I can say they would absolutely bomb when offered to fans of a West Yorkshire football club at an expensive price? Was there no research into a) 'is there a desire for them' and b) in the event that anybody wanted them, 'how much would they be prepared to pay for them?' The pricing of all the merch is astounding. For example, £100 for this borders on the insane. Without sounding like I'm on Dragon's Den, are they taking next to no profit on each one sold or are they burdening the consumer with the cost? I think they need to find a way to get the price tag down on almost everything in the shop. For £65 you can look like you've joined the Klan |
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Post by mosher on Dec 4, 2024 15:13:46 GMT 1
Were the shit baseball-style jackets approved even though (with nothing written to back it up) I can say they would absolutely bomb when offered to fans of a West Yorkshire football club at an expensive price? Was there no research into a) 'is there a desire for them' and b) in the event that anybody wanted them, 'how much would they be prepared to pay for them?' The pricing of all the merch is astounding. For example, £100 for this borders on the insane. Without sounding like I'm on Dragon's Den, are they taking next to no profit on each one sold or are they burdening the consumer with the cost? I think they need to find a way to get the price tag down on almost everything in the shop. For £65 you can look like you've joined the KlanIf it was just blue or just white without that stupid scrawl across the middle (what happened to subtlety?) it would be a perfectly acceptable hoody. |
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Post by royrace on Dec 4, 2024 16:42:06 GMT 1
Just do what the big successful clubs do. They've already thrown millions at it, no point reinventing the wheel.
From a personal point of view it has to be good quality. Not fruit of the loom with a town badge for designer gear money.
A good kit brand is key I guess, some of the umbro stuff I've bought has been sub standard. Just cheap crap with badges stuck on.
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Post by mosher on Dec 4, 2024 16:55:50 GMT 1
Just do what the big successful clubs do. They've already thrown millions at it, no point reinventing the wheel. From a personal point of view it has to be good quality. Not fruit of the loom with a town badge for designer gear money. A good kit brand is key I guess, some of the umbro stuff I've bought has been sub standard. Just cheap crap with badges stuck on. Weirdly Super League, a brand I'd never heard of at the time, made really good quality stuff. The "Bench Coat" I bought way back then still gets worn now, even the flimsy replica shirts still hold up better than the better known suppliers we've had. The old "Pulse" home shirt is still in pretty good nick apart from the bobbling you always get after a while. |
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Post by terriersyndrome on Dec 4, 2024 17:05:20 GMT 1
Just do what the big successful clubs do. They've already thrown millions at it, no point reinventing the wheel. From a personal point of view it has to be good quality. Not fruit of the loom with a town badge for designer gear money. A good kit brand is key I guess, some of the umbro stuff I've bought has been sub standard. Just cheap crap with badges stuck on. I used to have a town bath towel which was brilliant quality but old blue was starting to look tired so the wife binned it and bought me another town towel, it's fucking shocking! A Chinese factory apprentice would be ashamed of that. It's joined old blue in the bin. Edit. Looks like they're still selling them. shop.htafc.com/gifts-home/homeware/home-accessories/3665_crest-velour-towel.htmlNot worth a fiver, nevermind £22 🤬🤬🤬 |
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Post by Solihull Terrier on Dec 4, 2024 18:02:22 GMT 1
You don't run a business like that. You certainly do have focus groups if you're trying to run a business that has a consumer facing brand and you want it to be successful. Not necessarily. CEO of a very successful retail business that I worked for often said "If we only made what people said they wanted we wouldn't have a business". Sometimes you've got to take a few gambles, it's often surprising what products end up being successful. But if you keep getting it wrong you can't complain if they move you on. Limited trials are often better than focus groups, but room for both of course. |
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Post by htafcokay on Dec 4, 2024 18:38:46 GMT 1
Just do what the big successful clubs do. They've already thrown millions at it, no point reinventing the wheel. From a personal point of view it has to be good quality. Not fruit of the loom with a town badge for designer gear money. A good kit brand is key I guess, some of the umbro stuff I've bought has been sub standard. Just cheap crap with badges stuck on. I used to have a town bath towel which was brilliant quality but old blue was starting to look tired so the wife binned it and bought me another town towel, it's fucking shocking! A Chinese factory apprentice would be ashamed of that. It's joined old blue in the bin. Edit. Looks like they're still selling them. shop.htafc.com/gifts-home/homeware/home-accessories/3665_crest-velour-towel.htmlNot worth a fiver, nevermind £22 🤬🤬🤬 Or a Sacramento coaster for a fiver! Just get a decent quality photo of Leeds Road and stick it on a coaster, or action shots of memorable games and so on. Can guarantee they'll sell more than a Sacramento one. Not a fan of this "sister club" bollocks anyway, but selling stuff that actually relates to us would be a good starting point. |
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Post by richhtfc on Dec 4, 2024 18:50:26 GMT 1
Not surprised as most of the stuff is atrocious. Thousands of pounds wasted on buying merchandise we won’t even sell, especially at the ridiculous prices they’re on at. Not ideal when we are desperate for income. I’d be sacking whoever else approved the designs. Keep it simple and reasonably priced. Maybe a bit of market research which would be easy and simple enough. Wondered if this bloke might have been behind some of the retail offerings, out of his depth I thought when I met him. I think the office staff could make better merch suggestions, they live and breath the club. |
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Post by Junior & Onuora on Dec 4, 2024 18:51:58 GMT 1
It's not rocket science. Just stick this badge (badge sized and where a badge should sit) on navy, white and black T-shirts and hoodies. Simple.  |
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